What’s it about?

Napoleon Hill explores the strategies of the 500 most successful individuals of his time, including the world’s richest men, top politicians, notable inventors, writers, and leaders of the industry, in his book Think and Grow Rich (1937). Think and Grow Rich was first published during the Great Depression and has since sold over 100 million copies.

About the author:

Napoleon Hill (1883-1970) was an American journalist and author. He served as an advisor to President Franklin D. Roosevelt from 1933 until 1936.


We can only achieve our life goals if we are motivated by a strong desire:

Many of us hope for money and financial independence, but wishing will not help us attain our objectives. We must detect a burning passion within ourselves if we want to become wealthy and accomplish our aspirations.

Thomas Edison, for example, could not be deterred from his objective of producing an electric light source despite more than 10,000 failed attempts. He was just motivated by the desire to realize his ambition. And, after years of toil, he succeeded in doing so when he invented the light bulb.

Fannie Hurst, a writer, went through a similar ordeal: she had 36 rejections before one of her short tales was published in a newspaper. Her career as a successful novelist and dramatist took off after that. Her burning ambition had proven to be greater than her anguish at being denied, and she was eventually successful.

As a result, it’s critical for those who want to succeed to assess our particular approach to developing goals and dreams.

How do we feel about our ambitions and aspirations? Is it just castles in the sky? Is our fervent desire powerful enough to bring them to fruition one day?


Every achievement is built on the foundation of defining goals and meticulous planning:

Every success story starts with people who have a clear vision of what they want to accomplish.

So, before pursuing any old ambition, you should first define your unique aim as carefully as possible. If you want to become rich and wealthy, you should first choose how much money you want to make.

You should also have a clear idea of when you want to attain your objective and how much money you’re willing to put into it because it’s futile to set a clear goal if it’s floating in the future, where you’ll only be able to pursue it half-heartedly.

It’s also hard to design a strategy that lays out each step you’ll need to take to achieve your goal. And once you’ve devised a plan, get to work! Don’t waste any more time.

Use the following strategy if you want to ensure that your drive for success is deeply rooted in your thoughts and actions. First, make a list of your goals and a clear plan for attaining them. Then read it aloud twice a day: once when you get up in the morning and once before you go to bed.

If you follow these suggestions, you’ll find it much easier to become wealthy or achieve any other goal.


Successful people have unflinching faith in themselves:

Having unwavering faith in yourself ensures that you can – and will – accomplish your objectives.

You can only succeed if you have self-confidence and steadfast faith in yourself:

  • No riches have ever been amassed.
  • No distant continents have ever been explored.
  • Nothing has ever been invented without this faith.

Mahatma Gandhi was a great illustration of the power of faith. He managed to fight British colonial rule and lead his country to independence despite not having access to traditional energy instruments such as money or the military. His only support came from his unwavering belief that he could exert such power over his fellow citizens that they would stand up for their common goals.

Our self-confidence has a significant impact on our self-image and manner of living. It has the potential to help us move mountains in the truest sense of the word.


Our subconscious can influence our conduct by using auto-suggestion:

Unwavering self-confidence isn’t something you’re born with, or that appears out of nowhere: anyone may cultivate it over time through auto-suggestion.

Auto-suggestion is a method of self-control that involves thinking highly particular and intentional thoughts or concepts.

You can utilize it to communicate specific directives or positive goals to your subconscious mind, increasing your self-confidence.

In general, auto-suggestion entails convincing yourself that you can achieve your goals, that your thoughts can be transformed into reality, and that you must be confident in going your own way.

The more you use auto-suggestion, the more likely it is to assist you in achieving your goals. If you imprint your objectives and goals in your unconscious mind, they will guide all of your thoughts and actions in the direction of making them a reality.


Knowledge is powerful, but it doesn’t have to come from school:

Knowledge may make achieving your life goals a lot easier. All you have to do is consider a few fundamental points.

First and foremost, you must discard the “conventional” definitions of knowledge and education.

Because having a high school diploma or a university degree isn’t the only way to be knowledgeable or well-educated. As Henry Ford demonstrated, even the most “uneducated” people may know a lot. He didn’t finish high school, but that didn’t stop him from building an industrial empire and amassing millions.

It is far more vital to obtain the correct experiences and knowledge, leverage your talents, and fully maximize your potential than it is to cram your head with too much data if you want to be successful.

The most crucial foundation is a desire to learn new things throughout your life. Your deadliest enemy is comfortable. Instead, you must be constantly prepared to actively and purposefully expand your knowledge. This can be accomplished in various ways, including attending university, taking evening classes, or gaining practical experience.

It’s also helpful to know where to get the information you need because you don’t have to know everything yourself.

Instead, you need to know who you can turn to if you have a question. Being surrounded by a network of specialists who share their specific knowledge is usually more practical and productive than learning everything oneself.


The workshop of the imagination is a place where we can make our dreams come true:

Every success story begins with a concept. And imagination is at the root of all ideas. It is, in essence, our minds’ creative workshop, which turns our dreams into visions and our ideas into realities.

Synthetic imagination and creative imagination are two types of imaginative abilities.

We can come up with whole new things by using our creative imagination. This feature is used by brilliant composers, visual artists, and writers to create works never seen before.

By contrast, synthetic imagination rearranges old concepts into new combinations. Sony, for example, utilized that ability when they chose to improve the playback device or dictaphone used by journalists by turning it into a portable music player that everyone could use – this, the Walkman was born.

Synthetic and creative imagination can positively complement one another. Take, for example, the story of Asa Candler, who created the global brand Coca-Cola out of a headache medicine 140 years ago. Candler developed the clever planning and marketing methods that transformed the product into a big success, although he didn’t come up with the Coca-Cola recipe — he got it for $3,000 from a pharmacist.

You must challenge and stimulate your imagination to keep it from becoming lethargic. And you may do so by promoting it, saving it active, and exercising it like a muscle: the more you use it, the more productive and powerful it becomes.


Knowing your abilities and weaknesses can help you succeed in the workplace:

Being self-aware or aware of your talents and flaws is a critical component of professional success.

Self-awareness can help you take positive action against your shortcomings – or at the very least balance them out with your strengths – because things like having ambiguous goals, missing ambition, delaying, and lacking commitment are common reasons for failure.

It’s a good idea to conduct a thorough and honest self-analysis to figure out exactly what your strengths and limitations are. Don’t worry; you won’t need to see a psychologist for this. It’s more than enough to go over a list of questions, such as: Have I met my goal for the year?; Was I always kind, courteous, and cooperative?; Did I make all of my decisions quickly and firmly?

Then it would help if you compared your subjective self-evaluation to another person’s objective assessment of you. This works best when you get down with someone who knows you well and shares your strengths and flaws openly and honestly.


Positive emotions are essential to living a happy and successful life, and they must be nurtured:

Sensory impulses, feelings, and thoughts are all received and stored by our subconscious. It keeps track of everything we’ve ever experienced, whether good or bad.

But merely storing information isn’t enough: our subconscious is continually exerting its effect on our actions. It can shape us positively, endowing us with strength and enterprise, as well as negatively, deluding us into despair and pessimism.

As a result, if we want our subconscious to assist us in realizing our aspirations and ambitions, we must make good sentiments a priority in our life.

We must “feed” our subconscious positive things for them to function as helpful and constructive guides. However, we will share the exact opposite if we experience too many negative emotions, such as fury, hatred, a desire for vengeance, or pessimism.

That’s why you’ve taken a considerable step when in everyday life you’re able to, for example, avoid contact with doom-saying windbags and pay no heed to their discouraging remarks.

Instead, you should make it a point to increase all positive impulses, such as enthusiasm and love. That’s the only way you’ll end up developing a positive mentality in the long term. 


Successful people are known for their tenacity and perseverance:

The research of over 25,000 life stories of people who failed to achieve professional success reveals that the main reason for their failure is a lack of determination.

On the other hand, Multimillionaire success stories demonstrated that they all shared two characteristics: they were accustomed to making split-second decisions, and, once completed, they held solid in their convictions.

As long as it does not become deafening obstinacy, a small amount of stubbornness can even be beneficial. Henry Ford, in particular, was known for sticking to his guns for long periods. Many people recommended him, for example, to replace his famous – but not particularly attractive – Model T with a new model. However, he kept the car for a long time and continued making substantial earnings with it.

Opinions are cheap: everyone has one, and the majority of people want to share it. It seems sensible to give others as few opportunities as possible to express their critical ideas to avoid falling into the danger of negative influences and straining your steadfastness.

People who are discouraged, in particular, should keep their plans and intentions to themselves and not reveal them to anybody else, except members of their hand-picked team or trustworthy outsiders.


Only the most determined will succeed:

We will all face barriers and challenges during any undertaking, regardless of its scope. Most of us are far too eager to abandon our plans and abandon the endeavor in such circumstances. However, despite the challenges, a few people stay to their initial goals and allow their aspirations to develop into reality.

Perseverance and endurance are essential. That implies, above all, that we strive tirelessly to achieve our objectives and never lose sight of them. On the other hand, obstinacy and inveteracy should be avoided at all costs: if a price correction is necessary, you must also be willing to undertake it.

Here are four easy but vital rules to follow if you want tenacity and endurance to become ingrained in your habits:

You must set a specific goal for yourself and generate a strong desire to achieve it.

To assist the implementation of your aims, you’ll need a detailed and accurate strategy.

Negative and depressing viewpoints must not be allowed to influence you.

You require a close, trusting relationship with a person or group who can offer you support and assistance.

Consider these guidelines as a unique fitness program for increasing your endurance and perseverance.


To achieve big things, you must be intelligent and surround yourself with smart people:

The more intricate the planning, the more complex the goal’s execution; the more difficult the performance, the more reliant the project’s brains will be on creative, intellectual, and moral support.

A brain trust – a small group of clever people – is the most excellent way to achieve mutual support.

The brain trust is a group of like-minded people who, unlike a network, focus on establishing a common purpose, developing competencies, and having a system of checks and balances.

The most crucial principle of brain trust is its synergistic effect: when two or more people who work well together combine their skills, talents, specialist knowledge, experiences, relationships, and all other resources to achieve the same shared goal, the result is more than the sum of its parts: it’s an excess with which you can achieve things you couldn’t have done otherwise.